Aug
28

Reading Other People’s Mail

By Mike G.

Earlier this month the city of DuPont hosted a Town Hall meeting to address the sign code. The city of DuPont decided not to follow through on the action set forth by Mayor Jenkins in a rare show of leadership last April. To refresh and summarize, the mayor directed her staff to go off and initiate an enforcement action regarding the advertisements littering our byways. Furthermore, the mayor appointed her wunderkind (then future) City Administrator, Dawn Masko, to head up the effort of reviewing the code and overseeing any changes. To that end, the sign code would be addressed by a group of stakeholders that included the city, business leaders via the DuPont Business Association (DBA), and the churches.

That noble effort didn’t have a snowball’s chance.

As time trudged on, it was apparent that for all the city’s talk, they lacked the walk. The enforcement action and “education” of the businesses regarding the law fizzled. Quadrant and the churches came out on the short end; Quadrant Homes forked over for dozens of new sign permits and the churches were banished to the side streets and away from the arterials. Worse, the city failed to show the fortitude to keep the enforcement up and generally did a poor job of communicating its expectations.

Some banners came down while others remained. Some permits were paid while others were not. The distances from the curb varied, as well as the hours the signs were to be displayed. The city even had more hand held signs to join the crapufacturers of Town Homes, Pageantry. Dominos and Jiffy Lube had employees hold offers like the homeless hold a scrap of cardboard.

Months passed. and those intimate with the issue were left waiting, and wanting, for that promised action. The city came up with a new step: Go to the old standby.

A town hall meeting.

I was unimpressed but not surprised. A town hall meeting offers two things I abhor in politics, local or otherwise. First, a town hall meeting offers a grand gesture that suggests that progress is being made. Second, a town hall meeting also gives the illusion that you have a voice; that you are part of the solution. Don’t be fooled by either, over the years we had town hall meetings on the mine expansion (no progress), fire service (no progress), survey and communications (no progress); what of the city’s track record suggests to you that this time it will be different?

Still, I was curious as to why the mayor flopped like an imaginary Sequalitchew salmon? The answer came from Dawn Masko. Sort of…

I wrote an email to Ms. Masko, and Roger Westman (who was announcing the meeting to his constituents) that was actually read aloud at the town hall meeting that I did not attend. I had not intended that it be read, but I appreciate that it was, for no other reason than it established me as a local soothsayer (or, incurable cynic). You decide:

—–Original Message—–
From: Mike Gorski [mailto:mgorski@realdupont.com]
Sent: Thursday, July 29, 2010 6:16 PM
To: Roger C. Westman; Dawn Masko
Subject: Re: Community Meeting – Sign Code

Roger and Dawn,

Not to be too much of a pain on this matter but I was wondering why
the city chose to deviate from their originally stated plan of
inviting input from stakeholders? The April council meeting set clear
direction and yet, nearly 4 months later, the city has changed
direction without explanation. To be frank, the last town hall meeting
I attend for the survey results was only attended by 17 community
members, no minutes were recorded, and no actions mentioned at that
meeting had follow up provided.

That begs the question of how many community members have to show up
to make a quorum at a town hall meeting? Isn’t it an illusion of
public input if the event is hastily advertised and poorly
communicated (bear in mind we still have no output from our
communications “blue ribbon” committee).

You had a member of the community who was motivated to help with focus
group activities and now you have chosen to take additional input from
people who may not understand the code as written and whose only input
is more emotion than fact. Furthermore, you potentially are inviting
even more data to consider that will further delay the process. You [sic]
current timeline is already unreasonably set for November 2010.

My overall concern with this approach is that you will open the door
for an “astro-turf” campaign by a stakeholder to give the appearance
of overwhelming support. For instance, a church or realtor may bring
in 15 and 10 people respectively to speak in favor of allowing their
signs while citizens who feel their signs are an unsightly distraction
will only have 5 representatives. In short, do not mistake those in
attendance as a fair representation of the community. The city has
confirmed [and] historic issues with communications.

I hope to attend but I am not sure that I can make it in time. I would
like to see in the future an avenue to provide input without
attendance. Perhaps an email can be entered into record if I state my
name and address.

For what it is worth, I would like to see addressed the “human
billboard” signs. Hoffman Hill have [sic] a weekly sign holder dancing
around directing people to the townhouses for sale. Is there a permit
for that sign? Is it covered by code? Can we please somehow restrict
that sort of signage because it something you would expect to see in
Tacoma or Spanaway.

I look forward to your timely response.

–Mike Gorski

Ms. Masko replied with a boilerplate response. A cut and paste job with a lot of blah blah referring the process and how laws are written. It did contain this nugget:

I realize that the Community Meeting is a different format that what
was originally stated, but there has been considerable feedback from
citizens, business owners, and other community stakeholders who wanted
their voices heard on this important topic and did not feel a
stakeholders group would give them an equal opportunity to
participate.

This response piqued my interest but it didn’t really address my concerns. I hit “Reply All.”

Dawn,

Thanks for the impromptu civics lesson on the purpose of a town hall
meeting.

As I mentioned before, my concern is the change in direction from what
was originally stated in April. You mentioned that there were numerous
calls and emails to the city asking for participation in the process
regarding addressing this code. I assume that you have maintained a
record of the inquiries and that the call logs and email copies are
available upon request through the standard records request process.

I am disappointed that the callers, especially the realtors, were not
directed to the DuPont Business Association. It would seem logical
that the business voice be funneled through that organization; it may
have been a good opportunity for the DBA to build credibility.
Similarly, the citizen concerns could have been routed to the citizen
representatives. Whether or not the original approach would have
worked will remain a mystery.

The news of an outside consultant also was not previously mentioned.
What is the cost of the service and is it really necessary? Is our
elected council, many of whom were in attendance at the town hall
meeting, incapable of formulating an objective opinion and crafting
the legislation?

I am also perplexed at the determination that new legislation is
required. How was that decision reached prior to the input of the town
hall meeting and citizen testimony? Did the result of the city sign
sweeps have any influence on this decision and if so, what was it?

Speaking of the enforcement, how many sign sweeps in total were
conducted? There were obvious violations that occurred after the
warning letters and sign collections. Is there a reason the
enforcement was abandoned? I understand there are cost considerations
that the mayor neglected to include in our city budget but the
citizens should not be punished for the lack of foresight. As you
probably have gathered, the city’s ineptitude in enforcing their, nay,
“our” codes are nothing short of a disgrace.

To that end, the main focus of you and your staff needs be the cost
and personnel to complete this enforcement task. This should take
place before the law is changed because it will influence the law
itself. A law without enforcement puts us in exactly the position we
are in today.

There is undoubtedly improvement on our streets of the numerous signs.
That may be attributed to the fact that it had grown so out of control
that even a minor improvement looks like progress. There are still
plenty of violators and issues to be resolved. The episode that
transpired this past weekend at the corner of Hoffman Hill and McNeil
should be intolerable to the city. A human sign waver having a
companion laying passed out on a blanket while he completed his shift.
Can you answer whether that he has a permit? Is that a violation of
any DMC or do the citizens just have to tolerate that sort of behavior?

I realize it is difficult for you to monitor the activities in town on
the weekend since you reside elsewhere. Frankly, this sort of thing
went unchecked with Bill McDonald in your position and he lives here.
However, when such things are brought to your attention I expect that
they be taken seriously.

My stand remains unchanged. The city failed to commit to enforcement
since the April mandate and has yet to produce for the citizens any of
the facts on the violations. The tracking sheet has no measured
deliverable to help council in their legislation. No output was given
on the number of violators, number of permits issued weekly, monthly;
revenue generated. (Although the city did state how much it would cost
to enforce the code with union employees).

To summarize, my concern in the change in direction is the suggestion
that DuPont has a direction on this matter. Based on the actions
between April and August, I am unconvinced. The solution has deviated
and now more layers of complexity (and expense) have been added while
enforcement was effectively cast away. That did not happen in a vacuum
and my original question can be restated as who made that call? You or
the mayor?

I do have an expectation that all my questions raised here be addressed.

Regards,

–Mike Gorski

Let’s face it. The city caved in so there had to be a reason why. Very few people cared enough to be bothered on the sign issue. It crept up on us. Besides, DuPont can be demographically bucketed into various factions who are pissed off at the city. Fireworks? Check. Dog shit? Check. Skate park? Check. Mine expansion? Check. The list sadly goes on and on. But now it appears that there is a new group we can add to that list. A group of interlopers who now are demanding a seat at the sign code negotiating table.

Date: Fri, 13 Aug 2010 11:25:09 -0700 [08/13/2010 11:25:09 AM PDT]
From: Dawn Masko
To: Mike Gorski
Cc: “Roger C. Westman” , Tamara Jenkins
Subject: RE: Community Meeting – Sign Code
Headers: Show All Headers

Good morning Mike. I apologize it has taken so long for me to respond.
It was the Mayor and my decision, made after consultation with our City
Attorney, to change the City’s course of action from a stakeholder’s
committee to a more inclusive community meeting approach. Per
attorney-client privilege, the legal advice given is confidential and
cannot be disclosed. Most of the communication from citizens wishing to
participate was done via phone calls which the City does not track nor
maintain call logs. Copies of any electronic records which we have
could be made available through a public disclosure request with the
citizen information redacted. We did receive positive feedback on the
community meeting as presenting a forum for all to have their voices
heard. We did also accept written testimony through Friday, August 6th
and included that as part of the public record as well.

While I agree that the DuPont Business Association would be a good
option for many of our local realtors to participate in it is not the
City’s normal practice to divert citizens or business owner’s comments
or complaints elsewhere. Even within our business community there are
several different sides of issues being voiced, which again was the
reason many were in favor of a community forum so they could “speak for
themselves”. The same holds true for our concerned citizens – there are
many varying opinions on the City’s sign code.

We have a consultant on contract who has worked with the City on special
projects involving planning. The sign code revision process is
complicated and time-consuming. We have one staff member in Planning at
this point who already has several major projects on his plate, as well
as being the sole person to review land use and permit applications.
The consultant is compiling the data from the community meeting,
information previously deliberated on by the Planning Agency,
surrounding communities sign codes, and other information as necessary
to bring forward a report to the City Council at the September 21st work
session. At that work session Council will be presented with options
and decision points for them to direct staff on what they would like to
see in the revised sign code – if the decision is made to do a revision.
Staff and legal counsel will then prepare the legislation based on the
Council’s clear guidance. It is not the Council’s duty to draft
legislation, rather to deliberate and vote on it.

There has been no determination by the City Council that a new sign
ordinance is required as there has been no public discussion of this
issue. However, the current and former City Attorney’s have suggested
that the City Council review the code, but I cannot discuss the nature
of any legal advice given by the City Attorney because it is governed by
the attorney-client privilege.

In regards to enforcement, the City has not abandoned its efforts. We
have conducted two sign sweeps with another one going to be happening in
the next week, sent out educational letters, and sent out letters
informing businesses of non-compliant signs. We do have this
information available for disclosure with a public records request. We
will continue to send out letters and work on enforcement, within the
legal guidelines set out by our City Attorney, as we work on the sign
code revision. Public Works will continue to conduct periodic sign
sweeps as time allows and is slated to conduct another one this week. I
also appreciate receiving information and pictures regarding signs which
may not be in compliance with our code and will follow up on those as
well. It is not the City’s intention to not enforce the current code,
but rather to enforce it in a fair, equitable and legally defensible
manner.

In regards to human sign-waivers, our current code would require them to
have a permit, which I believe they do not have. I will follow-up with
the business owner if you can please provide me with what company they
were representing. Whether to permit this type of sign activity will be
something the Council will have to discuss, but the court’s have treated
signs held by person’s in a more protective way than stationary but
temporary signs.

I do take your concerns seriously, as well as the concerns of all other
businesses and citizens. As I stated above, I will continue to work
with my staff to enforce the current code in a fair, equitable and
legally defensible manner. Thank you for your input on this important
issue. –Dawn

Attorney-client priviledge on why you changed to a town hall meeting? Attorney-client priviledge on why council has to review the code? Um, excuse me, but since this is a public matter regarding a code that applies to all of us residing and operating a business here, then aren’t we also the client? I guess not. Such secrecy leads me to conclude that the city of DuPont is being sued over this matter, otherwise, why keep the citizens in the dark? But, isn’t a lawsuit a public matter? After all, you have to file it publicly with the court.

In an odd way, I am actually in favor of the city getting sued. Perhaps a lawsuit here and a lawsuit there will awaken the mayor and council that they are way over their heads. Running a town of 8000 isn’t all parades or wreath laying. At some point some real work has to get done.

Can you sue your local government for malpractice? If not, then you should.

I listened to the audio of the town hall meeting looking for clues. From the on start it became evident that our new pissed off class of people in town are the realtors. They also came off emotionally fragile. The citizens got a lesson in how tough it is out there for real estate, and paying to permit a sign was killing their business (of course, they didn’t mention all those years their agencies were taking their 6% off of suckers put into bum mortgages; when the houses were basically selling themselves). But there was plenty of tissue to go with their hyperbole. Still, the most interesting guest speaker was also the most distinguished. Could she be the source of the change in approach, as well as the new found discretion by Ms. Masko and Mayor Jenkins?

Bear with the audio issues for the first half minute.

This was a powerful message from the professional “lobbying” arm of the realtors association in this area. For the record, I do not entirely disagree with what is being said, but I do feel that the response was heavy handed considering that no one I heard from was complaining about the real estate agency signage. In fact, the realtors were the only ones picking their “Open House” signs up on a regular basis. To that end, the realtors could be considered a model to the rest of the scofflaw churches, builders, and businesses.

What I could not escape from the comments, however, was the tone. It was as if some gubmint folks traveled down from Mount Pilot to lecture Andy, Opie, Barney, Aunt Bea, and everyone else in Mayberry on what a big mistake they were making. After all, DuPont is a town built by real estate development. Did you happen to catch the dig at “Old” DuPont? If it wasn’t for our generous overlords at Quadrant Homes we would be nothing! And, we certainly would never have a Civic Center as nice on Barksdale.

I was amused at how the realtors came armed with possible solutions (all favoring themselves). I also enjoyed how they could appreciate how we were trying to keep our town clear of clutter but we were still interfering with business. Perhaps that is why I got my civics lesson from Dawn. Maybe she got schooled by Ms. Rudolph and it just continued to roll down hill.

At the end of it all, I think we could have lived without the town hall meeting. We could certainly have lived without the stern finger wagging we got from their Government Affairs Director. We get it, commercial speech is protected by the constitution of the “United States of America.” But here is the thing, DuPont is not banning, prohibiting, or censoring the signs of realtors. In fact, you pay the same as a church or a nail salon to advertise your wares (and it is an ad). In a way, even before this bubble burst in the real estate market, Realty is a dying profession. Technology is sending the sign laying, open housing hosting, and six percent grabbing industry to the same place that the blacksmith resides: Irrelevance. They justified their existence by “marketing” properties through flowery prose and MLS comps. Now, with sites like Zillow and Estately, I can shop for a house in Georgia as easily as I can in DuPont, WA. In ten years we will be trying to remember what all the fuss was about and our grandkids will ask, “What’s an Open House?”

But today, the sign code issue is far, far from over. The city is already back peddling and the realtors have their hands on the code of their nuclear option. It is just a shame they won’t be around long enough to enjoy victory.

Comments

  1. Yehle Mom says:

    Given enough time the city will screw this whole sign issue up.

  2. Concerned says:

    This is just another good example of changing their minds and now it will quietly go away. When the council does not want to deal with something it eventually goes away.

    • Hollow Bob says:

      I don’t think the blame is on the council with this one. I think this has to do with the mayor and city administrator. Council just shows up twice a month to vote on stuff, but there is a law on the books for crying out loud.

      McDonald has cast Masko in his own image. We get what we over pay for.

  3. Palisade Denizen says:

    The quadrant signs went out last night.

    • Hollow Bob says:

      Pretty soon they will be coming down at night too.

      Quadrant is a crappy neighbor. At least Cal Portland gives us stuff to win over our affection.

  4. Honda Tuner says:

    Well, I see the Dhane’s eyesore is down.

  5. Yehle Mom says:

    The old DuPont looks more like the DuPont Ms. Rudolph is advocating than she realizes. She spoke to strong arm the city, pure and simple.

  6. Hoffman Hill Raiser says:

    I agree that realtors are irrelevant – for the most part, though I think Shari and Angie run a great operation. All you need today is the internet, a decent real estate attorney to check the paperwork, and a title company. I’ve bought and sold most of my homes by owner without a problem. I’ve even made money a couple of times when a soul signs a contract, plops down the earnest money, but ends up not qualifying for the loan or backing out for some reason. A realtor would never allow me to keep the earnest money.
    http://www.bubbleinfo.com/2010/08/14/just-fine/

  7. RBS says:

    I believe that there is still a place for realtors, but like so much in our country today they seem to have an inflated self importance. Technology is changing a lot of job descriptions, realtors are no different.

    Enough of the crying about the $100 per sign. There was plenty of money made from house sales in DuPont in the recent past. A true professional has the skills to weather the storm.

  8. Taxpayer says:

    While I know this post is about signs, something else is playing into all this. The City’s dwindling general fund. This town has become accustomed to receiving its funds via real estate and new home construction. It’s like putting all your eggs in one basket. What happens when the basket drops? Goodbye to money made off of new home sales and building permits. The amount of property tax the city collects is down. Yet we have a higher population of people putting a bigger demand on the services. While a sign permit might be a pin drop in the general fund bucket, money is money. And we all need to pay our fair share regardless of who is running the show.

    • Hollow Bob says:

      The fee is $100 per sign for the year. The only time this fee was deemed unfair was when the city was compelled to enforce its code. Before that no one cared. You mentioned the decrease in revenue from house sales, it will only get worse when DuPont evolves into a rental community. Let’s be honest with outselves, there are as many For Rent signs as For Sale signs.

      • Taxpayer says:

        You have to have staff that cares about upholding codes and administering associated fines. It also shows that the city is not structured well to support itself financially. Council sets the budget. They vote on the fines and changes to the code. The mayor needs to make sure staff is following that code. If she isn’t, well, then changes need to be made.

        • Yehle Mom says:

          These changes are overdue. The code enforcement isn’t even in the budget and that is the mayor’s job. In this issue, the mayor is fully to blame.

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